---
title: Swapping out CLIF BARS to make room for emerging & local brands
description: Analyzing velocity and sales data isn’t easy for a lot of us who own stores. However, taking the time to review and optimize your data will certainly lend a hand in making smart decisions that will benefit your store's bottomline.
image: https://blog.meetmable.com/hubfs/swapping%20clif%20bar.png
---

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## [Swapping out CLIF BARS to make room for emerging & local brands](https://blog.meetmable.com/swapping-out-clif-bars-to-make-room-for-emerging-local-brands)

 Jul 28, 2021 11:39:49 AM / by [Arik Keller](https://blog.meetmable.com/author/arik-keller)

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[![swapping clif bar](https://blog.meetmable.com/hs-fs/hubfs/swapping%20clif%20bar.png?width=600&name=swapping%20clif%20bar.png)](https://meetmable.com/category/6/bars/)

I wanted to make some room for some new bars at my store the other day, so I started to comb through some data. Analyzing velocity and sales data isn’t easy for a lot of us who own stores. While Square is a great POS, their reporting and data is not designed to help stores identify trends. 

So I exported some data and took a look at one of our brands, in particular, CLIF BARS.

Now sometimes I don’t like to admit how disorganized we can be, but grocery stores are a lot to manage – right? So, much to my surprise, I discovered that we carried 36 varieties of CLIF BARS at one time or another over the last 12 months. Yes, 36! Blueberry Crips, Caramel Macchiato, Apricot, Cookies & Cream – the list goes on and on. 

[![Optimize your data](https://blog.meetmable.com/hs-fs/hubfs/july-blog.png?width=234&name=july-blog.png)](http://www.meetmable.com)And it turns out, 70% of my sales came from 15 flavors.

As I thought about that, it occurred to me that even 10 flavors will likely generate the same amount of revenue. And allow us to bring in more local & emerging brands.

So we decided to bring on four more bar brands more consistently, [Yes Bar](https://meetmable.com/the-yes-bar), [Owl Bar](https://meetmable.com/owl-energy-bar), [Garuka Bar](https://meetmable.com/garuka-bars) & [Battenkill Bars](https://meetmable.com/battenkill-wholesome-food).

These small moves take time but are well worth it. We’ve now freed up space to make room for more emerging brands, and given our consumers access to better-made and better-for-you products.

Want help with some category analysis? If so, feel free to [email me](mailto:arik@meetmable.com) and we’ll help you analyze your data.

 Tags: [food wholesale](https://blog.meetmable.com/topic/food-wholesale), [data](https://blog.meetmable.com/topic/data), [store owner](https://blog.meetmable.com/topic/store-owner), [SKUs](https://blog.meetmable.com/topic/skus), [data optimization](https://blog.meetmable.com/topic/data-optimization), [Blog](https://blog.meetmable.com/topic/blog), [data trends](https://blog.meetmable.com/topic/data-trends), [grocery](https://blog.meetmable.com/topic/grocery), [emerging brands](https://blog.meetmable.com/topic/emerging-brands)

![Arik Keller](https://blog.meetmable.com/hs-fs/hubfs/arik-keller.jpg?width=100&height=100&name=arik-keller.jpg)

#### Written by [Arik Keller](https://blog.meetmable.com/author/arik-keller)

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